There are literally thousands of websites on a subject matter. Be it a primary school learning website or tech-blog like ours, be it website of e-commerce or social networking sites, the chances that a website will be accessed by internet users, depends on how it scores in a search engine result. If the site is the first result of a search engine, it has 46% chance of being viewed by the user, and the percentage keeps on diminishing as we go down.
Now the question arises how to enhance the search engine presence of a particular website. The methodology that is deployed to improve search engine score is called SEO (Search Engine Optimization).
We have already discussed why SEO is important to a web-blog and we will see how to enhance SEO of a web-blog (based on WordPress) in our next article, but right now my aim is to tell you about some really interesting tools to analyze SEO of a website.
Not all startups are as rich as the big-names, and can hire specialists. SEO is not an easy task; it takes a lot of effort and in-depth analysis. A hobbyist or a part-time blogger won’t spend a lot of resource in SEO; rather they would try to do the best they can by themselves. Here are some SEO analysis tools they can use to analyze their SEO performance.
Top SEO Analysis Tools
SEO Workers Analysis Tool is one of the easiest and most used SEO analysis tool. It can analyze SEO presence of a particular page and parses the text of a page to match the relevance of keywords in text. It gives a percentage analysis of Title Tags, Meta Description Tags and Meta Keyword Tag. Also it gives a percentage relevance of the keyword. It also talks about anchor-tags and alt property of Images.
Unlike the previous SEO tool the Reaction Engine takes both the URL as well as a Meta keyword to analyze its relevance in the text of website. It gives a result in terms of Grades varying from A-F. The content link and Meta of a page is analyzed to give a score which calculates the grades. Results from Search engines, page-load time and host are also taken in consideration.
Pineberry is one of the simplistic as well as the most explanatory tool I came across so far. It explains every single detail specific to the page and the relevance of keyword. It also imparts scores to each of the attributes that determine SEO of a page, and overall score is displayed in the end. It really helps if you are tweaking your website to perform better in SEO.
Pearanalytics gives a score of a website based on the statistics provided by various sources such as Google, Alexa etc. The result has an overall score and a percentile based on which one can determine the presence of the website on search engine result.