You would wonder how much more accessible Facebook could be, and you wouldn’t have to look far for answers. Taiwanese company HTC has unveiled two social networking phone models, which helps you access Facebook by hitting the “F” logo. This was achieved after spending two years on developing the phones.
You might ask what is new about Facebook on the phone, but with the single shining button sharing photos, music, mood and your exact location is literally on the tip of your finger; Facebook is nothing less, than your kinda world !!
The trendsetting touch world of the iPhones is challenged by this newest entrant, which targets the teenage market. Philip Blair, Product Director at HTC Europe believes that, “We are really trying to for the young and mass market. We will try to be as aggressive as we can“.
These two phones are brilliantly named “ChaCha” and “Salsa“. Salsa is a touchscreen only phone with a 3.4 inch screen. ChaCha has a 2.6 inch touch screen with a separate keyboard, which looks a lot like a Blackberry. HTC’s phones are Android based, with user interfaces similar to Droid Incredible and Evo 4G. HTC goes further ahead with this “F” dedicated button, which transfers you into the social network universe. Well, personally speaking, I was engulfed into my thoughts from a long time about the next move from HTC, after the present wars between Android & Apple. And bang, HTC is sure going to rock soon !!
Peter Chou, CEO of HTC says, “With more than 500 million active users worldwide, Facebook has become synonymous with the social web and we wanted to create the ultimate socially connected phones with mass market appeal“. For sure, makes sense. Facebook is not the only network that is developing its exclusive phones and features; Blackberry Messenger is a hit among the youth already. Manufacturers may also see the HTC models as “the beginning of a trend toward a directed mobile Internet experience rather than a general mobile Internet experience“, said David Wolf, CEO of Wolf Group Asia, a technology consultancy in Beijing. Similar opinions out of this excitement was stated by Nick Dillon, an analyst with Ovum in London, “HTC’s socially oriented ChaCha and Salsa smartphones certainly raise the bar in terms of mobile implementations of Facebook“.
Mark Zuckerberg, Facebook’s Founder and CEO, clarified the Facebook phone strategy in a recorded video statement, presented during HTC’s press conference at the Mobile World Congress in Barcelona. “A lot’s been made about a single Facebook phone, but this year you can expect to see dozens of phones with much deeper social integration than anything we’ve seen so far“, quoted Zuckerberg.
But the question is, how much of Facebook do users want to exploit !! Not everyone’s life depends on facebook; and so the dedicated phones target a rather small client base. But if you are one of those millions of Facebook addicts who would prefer Facebooking over eating, this sure is the piece which needs to be in your hand. Style statement, Service Apps, A New Product & Facebook – will sure make you the dude to look upto in your friend circle. Have a bet on that, I say.
With a bit of more insight, More popular will be integrated phones which combine Facebook applications with other Internet features.
For once, Zuckerberg would himself think – What the “F” have I done !! 🙂