If you were waiting for the moment when Google would finally launch a truly appealing Motorola smartphone at an even more appealing price tag, well, that moment has arrived. At a special event today, Motorola’s CEO Dennis Woodside has unveiled the Moto G, a much cheaper sibling of the Moto X, with a price of $179 for the 8GB of storage and $199 for the 16GB model.

Truly affordable Android smartphone is here

The Moto G is the second smartphone that gets launched on the market with Google’s clear intention of revitalizing the Motorola brand and make sure it doesn’t end like other cell giants did (cough, Nokia). The Moto G is truly an affordable, entry-level smartphone that doesn’t make compromises at its price.
The Moto G comes with a 4.5-inch, 720p display (329 ppi), 1GB of RAM and a quad-core, 1.2GHz Qualcomm Snapdragon 400 processor. It comes with Android 4.3 (Jelly Bean) out of the box and not Android 4.4 (KitKat), which the handset is said to receive in January 2014. It also comes with a 2,070mAh battery, a 5-megapixel rear-facing camera with 720p video recording and a 1.3-megapixel shooter on the front. What’s interesting to observe is that it has a higher pixel-per-inch density than the iPhone 5s, 329ppi compared to 326ppi.

Despite having significantly lower specs than the Moto X, the looks of the Moto G make it almost identical to the Moto X, the slightly curved back and minimal hardware buttons being different. Motorola doesn’t forget about customization with the Moto G, as it promises 19 customization options with interchangeable back covers called Motorola Shells, Grip Shells and Flip Shells.

In terms of connectivity options, it comes with 3G support, Wi-Fi, Bluetooth 4.0. What’s really nice is that Motorola has made the Moto G dual-SIM phone (select countries), so this is another thing to consider when looking to buy a cheap and affordable Android smartphone. The device isn’t as bulky as one would expect when compared to the latest and greatest, weighing 143 grams and measuring 11.6 mm in thickness.

A few drawbacks

What’s not so cool about the Moto G is the fact that you’ll have to buy the charger and headphones separately. It has an USB cable though, so you can use that. At the moment we also don’t know whether it supports expandable storage, but I’ll go ahead and guess it does not. Also, another drawback is the fact that battery is not removable.

The Moto G also has a goodie for your storage needs, 50GB of free Google Drive space for two years, courtesy of Mountain View. The Moto G also has an FM receiver in the phone for “access to free music.” Motorola CEO Dennis Woodside said in an interview last week, cited by AllThingsD:

The industry had really abandoned five billion people on the planet who were never going to pay $600 for a phone. This is at literally a quarter the cost of the iPhone.

The launch event for the Moto G was held in the big Brazilian city of Sao Paolo, which shows that Brazil is among the targeted countries. As a matter of fact, some European and Latin American countries will get the Moto G almost immediately, with the device launching in 30 countries. It is going to be launched in the Indian market in early January 2014.

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was the Managing Editor of Technology Personalized. He now writes about Windows 10 apps and reviews them on WindowsReport. Believes that technology is the main engine of civilization. Send him a tweet or make him your Facebook friend