Just how much can you pack into a handset that is priced at a surprisingly low Rs 4,999 (USD 75 approximately)? Well, a fair bit, if one goes by previous offerings under the YU brand, which has devices like the Yureka, the Yureka Plus and the Yuphoria, each of which has punched well above its price weight in terms of specs and experience. And now, it has come out with the Yunique, which it calls the most affordable 4G smartphone with an HD display.


It might not have a metal frame like the Yuphoria, but in terms of design, the Yunique comes from the Yuphoria school rather than the Yureka one. It is more compact as it has a 4.7-inch display rather than a 5.0-inch one, but at 8.3 mm, it is reasonably thin and at 128 grammes, not the heaviest either. The volume rocker and power/display buttons are a single unit on the right of the device and the camera on the back is circular in design, as they were in the Yuphoria. However, unlike that worthy, the Yunique is all plastic. It does have a smooth and solid feel to it, though, and we love the fact that the back has a finish rather similar to the moonstone grey models of the Yureka and Yureka Plus, which is more impervious to scratches and smudges than the smooth glossy finish we have seen on some devices at this price point. All said and done, definitely a smart looking phone and one whose design is well above what most people would expect at this price point.


And so does the hardware on board – the 4.7 inch display comes with Corning Gorilla Glass 3 protection and has a 1280x 720p resolution, giving it a pixel density of 312 ppi, well above that of the Yuphoria. It is powered by the same processor that we saw in the Moto G (3rd generation) as well as the Yuphoria, the 64-bit quad core Qualcomm Snapdragon 410, backed up by 1 GB RAM and 8 GB storage (expandable to 32 GB). The rear camera is an 8.0-megapixel one and comes with a flash while the front facing one is a more modest 2.0-megapixel one (as compared to the 5.0-megapixel on the Yuphoria). Connectivity options include dual SIM support, 4G, Bluetooth, Wi-Fi and GPS. And ensuring that all of this keeps running for a while is a 2000 mAh lithium polymer battery.

But the real surprise is perhaps the OS running on the device. Unlike previous YU series devices, which came with Cyanogen out of the box, the Yunique comes with what seems to be stock Android 5.1 (there is no overlay), although we were told it also supported Cyanogen 12.1. Will it be delivered to users via an OTA update or will they have to go to the Cyanogen/YU sites to get it? We know not that at the moment, but yes, we do know that there will be many who will be delighted to see plain Android on a YU device. Interestingly, there is no mention of Cyanogen anywhere on the box or even in the press release that accompanied the device – a clear indication that YU is looking to expand its identity beyond its association with the OS.


All said and done, the Yunique has the design of the rather good-looking Yuphoria, and specs that mostly match and sometimes even beat the second generation Moto G, and cameras apart, even run the current Moto G close. Oh, and it runs stock Android too. Not a bad proposition at all for Rs 4,999 on paper. As of now, we can say that while there are a few other devices at its price point, most notably the recently released Lenovo A2010 and the Phicomm Energy 653, but in terms of specs and design, the Yunique right now is in a unique position. Now to see whether it is so in terms of performance too. Stay tuned for our review.

(Note: The Yunique goes on flash sale on Snapdeal on September 15. Registrations for the sale are open)

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Associate Editor

Nimish Dubey has been writing for more than a decade now (well, Windows 3.1 was around and Apple was on the verge of being finished when he started). He has been published in a number of publications including The Times of India, Mint, The Economic Times, Mid-Day and Femina on subjects that vary from tech write -ups to book reviews to music album round ups. He managed to interview Michael Schumacher once and write two books for young adults along the way.