It’s a well-known secret that Sony’s smartphone division is going through turbulent times and the company surely did surprise us with the new “X” series Xperia line-up at the MWC a couple of days back. This gave rise to many questions, amongst which was the uncertain future of the Z-series flagships. Now Sony has officiated that the Z-series has been scrapped all together and there won’t be any more phones in the Z line-up.
Smartphones including Xperia Z, ZR, Z3 and even Z2 had quite a fan following and a considerable user base, but things started to go slightly awry after the Xperia Z4/Z5 failed to catch pace. This is what Sony had to say about the Xperia Z series
The Xperia Z line has reached its culmination-Xperia Z series represents a new chapter and evolution of our product strategy. Whilst Xperia Z series was all about bringing the best of Sony’s advanced technologies to smartphones, Xperia X is based on bringing smart, adaptive Sony user experiences across camera, battery performance and hardware/software design.
All that Sony fans have got to do is get over the Z series and try to forget about the things they expected from the Xperia Z6, which as we said earlier, is never going to happen. On the hitherto it seems that Sony wants to bring in a host of mid-range smartphones and this seems to be a strategic move to pull the company out of troubled waters.
The new Xperia X, Xperia X Performance and the Xperia XA are expected to fill the gap. The phones come powered with a Mediatek MT6755, Snapdragon 650, and also the powerful Snapdragon 820 for the Xperia X, these phones might be priced a bit lower thus making them look like pseudo premium phones as opposed the ultra high end Z Series flagships.