Low cost budget phones have been creating quiet an impact in their own segment, with the decrease in popularity of basic and feature phones these are the phones that most entry level buyers are eyeing. Micromax Bolt Supreme is one such quad-core smartphone priced at Rs 2749. The company has also launched a larger screen sized Bolt Supreme 2 which costs a bit more at Rs 2,999.
The Bolt Supreme comes with entry level specifications as one would expect but given the price tag it does seem to be a value for money proposition. It comes equipped with a 3.5-inch display and is powered by a quad core processor clocked at 1.2GHz and paired with a 512MB RAM. On the storage front the device has to offer 4GB of internal storage along with a microSD card that can further accommodate up to 32GB. Bolt Supreme supports 3G and is backed by a 1200mAh battery pack.
Micromax Bolt Supreme features a 2-Megapixel primary camera along with flash and a VGA secondary camera. The only difference between the Bolt Supreme and the Bolt Supreme 2 is that the latter comes with a 3.9-inch display apart from that both the phones share most of the innards. The Bolt would retail in Champagne and White, Grey and Black colors while the Bolt Supreme 2 will be available in Grey and comes with a free Flipcover. The phones will run on Android 5.1 Lollipop and will come with the usual array of apps preinstalled by Micromax.
Both the devices will be sold across multiple sales channel inclusive of both online and offline mediums. Micromax has also claimed to have optimized the battery in order to achieve the maximum possible efficiency since this would be one of the primary perquisites for the buyers.