Google is prepping a ‘Made for Google’ certification program that will aim at bringing all the third-party accessories under the Google umbrella. The program called ‘Made for Google’ is expected to be announced in the upcoming Google event.
Apple already has something called MFi (Made for i) program that certifies the third party accessories. This is how it works – Apple will offer the accessory manufacturers necessary details, technical know-how and also the documentation. Armed with this, the third party manufacturers are usually in a better position to produce the accessories. Furthermore, the Apple branding will also help the accessory manufacturer push their products aggressively as opposed to those without the certification, add to that the increased visibility for the accessories.
Google is all set to launch the Pixel 2, Pixel 2 XL, Google Home Mini and other products as well at the upcoming event. Accessories like Type-C USB cable, cases, dongles, battery pack and certified chargers are expected to be the part of this program. That being said the details about ‘Made for Google’ is quite scarce at the moment and all we can do is hope for Google to announce the same at the October 4th event.
The certified accessories will usually not come in the way of warranty claims and also offer peace of mind for the buyers. This also reminds me how painful it was to purchase a Type-C charging cable for my Nexus a year ago. A couple of the cables I bought online ended up harming my device. The certified accessories will also be better suited for the products, for instance, the Apple MiFi says that the case should protect the devices from drops of up to a meter on hard surfaces. Other charging peripherals are required to use the hardware prescribed by the phone manufacturer.