In the last couple of years, the Smart TV market has become very competitive. With the entry of companies like Vu, Xiaomi and Thomson, it seems to be bearing an effect on the traditional TV makers like Samsung and Sony. TCL has now launched its new range of iFFALCON Smart TVs starting at Rs 13,999 in India. The company claims that the new iFFALCON range is India centric and has partnered with Flipkart for the retail.

tcl launches iffalcon smart tv range in india, prices start at rs 13,999 - iffalcon feature

With the demand for smart home entertainment solutions in India growing at a rapid pace, the country’s smart TV market is in need for more technologically-evolved offerings. The launch of iFFALCON smart TVs will fulfill this need-gap. We are bringing the latest entertainment technology to India for fulfilling iFFALCON’s brand promise of enabling an ‘Incredible Smart Life’ for every customer”- Mr. Tony Guo, Global CEO, iFFALCON Technology.

The iFFALCON range is available in three variants. The 32-inch iFFALCON comes with an HD Ready display and features like Motion Sensor and a 10W speaker. As far as connectivity is concerned, the 32FA offers USB, HDMI, Ethernet port, and Built-In WiFi. The iFFALCON 32FA is priced at Rs 13,499.

The iFFALCONF F2 comes equipped with a 40-inch FHD display and with features like Full HD and micro dimming technology. It runs on Android 7.0 and the latest App Store on the iFFALCON F2 comes with a curated collection of 500 applications across various categories. The F2 comes baked in with a Dolby decoder and supports a vast range of video codecs including H.264/MPEG4/MKV/AVI.MP4. Safety features on the iFFALCON F2 include a lightning protection, fast heat ventilation, and a better voltage range. The iFFALCON F2 is available in both 40-inch variant and 32-inch variant.

The iFFALCON 55K2A is the top of the line offering in the new range of smart TVs. The 55K2A comes fitted with a 4K UHD panel that offers a resolution of 3,840 x 2,160. It also offers HDR for better viewing experience and the while LED HD backlight is expected to improve the color gamut and also provide a better dynamic color contrast. The Smart Volume feature will automatically adjust the volume according to the fluctuations in sound and it will also fine tune the audio as per the content you are watching.

The iFFALCON 55K2A is powered by Android 7.0 Nougat and offers features like task-switching, picture-in-picture mode and also a built-in Chromecast for users to cast directly. In order to ease the navigation, the 55K2A boasts of Google Voice Search support. Powering the TV is a quad-core CPU paired with 2.5GB of RAM and 16GB of internal storage. The iFFALCON 55K2A will be available starting from May 7 at Rs 45,999 and the entire iFFALCON range will come with cashback offer for JioFi data card.

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