The future of our cars is autonomous. And given how rapidly companies such as Google, Tesla are advancing, we should be able to reach that period in just a few years. But while autonomy brings a host of benefits, there’s one aspect of it which most manufacturers have largely overlooked — the free time. Intel thinks it has a solution for the same and it’s building it with help from the folks at Warner Bros.
At the Consumer Electronics Show, Intel gave us a preview of a technology which is capable of turning your autonomous vehicle’s interior into an immersive 270-degree entertainment platform. The company will do by replacing the windows and the windshield with high-definition screens and pair that with projectors, haptic feedback, and more. The result, Intel says, will shape the future of in-car entertainment and allow passengers, whether solo or groups, to enjoy the ride instead of say, watching a movie on their tablets or scrolling social media feeds.
Intel is testing the new technology in collaboration with Warner Bros, the entertainment house behind the cape crusader, Batman. One of the early previews involves taking users for a virtual ride to the Gotham City which will be narrated by none other than Batman’s trusty-ol’ companion, Alfred Pennyworth. Intel envisions the whole experience as essentially in-cabin entertainment but of course, with a more modern, immersive touch.
Commenting further on the announcement, Marcie Miller, Automotive Strategic Marketing, Intel Corp, stated, “The emergence of autonomous vehicles portends a major shift in how people use their time. The concept car shows how cars will become a new kind of space.”
There are, however, a bunch of obvious, safety concerns around the 270-degree entertainment technology since the passengers won’t be able to directly view the outside world once the movie begins. Intel is tackling that hurdle by offering a new security framework titled Responsibility-Sensitive Safety (RSS). The service will plug in with the entertainment platform and keep the users informed of their surroundings and the trip.
Disclosure: Intel sponsored the blog editor’s flights and hotel for the press conference in Las Vegas.