Amazon Prime Reading Launched in India; Gives Unlimited Reading at No Extra Cost
The deal on Amazon Prime subscription has just gotten sweeter. The e-commerce giant has just expanded the Amazon Prime Reading service to India, and as you would expect, it’s completely free of cost for Prime subscribers. The program was initially launched in the US back in 2016 and has seen a lot of traction ever since.
What is Amazon Prime Reading?
For the uninitiated, the Amazon Prime Reading is like a private library that lets Prime members read for free. It includes a selection of more than one thousand books and magazines which are frequently updated. In fact, think of it as unlimited reading of a rotating selection of e-books, comics, magazines and more.
The service will be available on a variety of devices including Kindle tablets as well as Apple or Android-powered devices. And yes, it includes a selection of Audible companions as well.
A quick glance at the repository tells us that the Indian catalog for Prime Reading isn’t same as the US one, but it includes popular books like Harry Potter, Immortals of Meluha, Mossad, etc. From fiction to self-help to travel to comics, you find a multitude of books in the catalog. Of course, there are some noted Indian authors like Chetan Bhagat, Amish Tripathi, Sudha Nair and others whose literature are found in the Prime Reading catalog. It also includes books in regional languages like Hindi, Gujarati, Tamil, etc.
“Prime Reading builds the habit of reading. Prime members can now read their favorite titles at no additional cost by conveniently downloading and reading eBooks within minutes. They can discover and read new and bestselling titles from a variety of authors at no additional cost. eBooks under Prime Reading include all genres like Literature & Fiction, Travel, and Romance,” said Rajiv Mehta, Country Manager, Kindle India.
Interestingly, Prime Reading is also supported on the newly launched Kindle Lite app. Amazon Prime subscription costs Rs 999 per year or Rs 120 per month in India. It includes unlimited Free delivery, access to premium services like Prime Video, Prime Music and exclusive subscriber-only deals from time to time. Now we need to wait and see if and when Amazon First Reads makes it to India.